Our Story

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Haakaa are the creators of innovative, practical and sustainable maternity and baby products for eco-conscious parents.
Our multi-award-winning Kiwi brand is endorsed by professionals and loved by mums around the world.

Haakaa’s journey began in 2012 with a determined mum struggling to find suitable eco-friendly baby products for her daughter that were safe alternatives in a market saturated with plastic (and ultimately for families the world over!).

Her drive to simplify the parenting journey continues with a diverse range of beautifully crafted eco-products designed in New Zealand. Her story is the essence of love, tenacity and one mother’s spirit to be brave – to embrace all possibilities and challenges in life.

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Our Vision
We envision a world where families and professionals have the support and tools they need to navigate parenthood, from affordable, eco-friendly products to professional development and advice.
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Our Mission
To help mothers and their babies overcome potential challenges from pregnancy to toddlerhood.

Our Practise

Driving Innovation

We are committed to developing innovative products that address the real-life challenges parents face. Everyday, we strive to enhance our existing offerings, ensuring they reach their full potential.

Our unwavering dedication to constant innovation and strong patent protection underscores Haakaa's commitment to excellence in the infant and maternity field.

Quality Control

We focus on the design, manufacture and supply of effective, practical products to meet the unseen gaps in parents’ needs.

All Haakaa products meet stringent ISO, EU
and FDA standards.

Giving Back

The Haakaa Foundation exemplifies our commitment to giving back to society by funding training for maternity professionals, supporting breastfeeding research, and assisting families in need.
Through these initiatives, we aim to enhance the quality of maternal and infant care, advance scientific understanding, and provide essential support to those who need it most.

For more information visit: haakaafoundation.org

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Meet our Expert Panel

Our medical advisory board is made up of highly experienced and qualified professionals from across the maternity field, guiding our innovation to target real-world needs.

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Courtney Garland
BSCN RN IBCLC
BOARD CHAIR
An experlenced healthcare professlonal based in Sydney with over adecade of expertise in neonatal care, lactatlon, and sleep consulting.
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Aliza Carr
BMID
Registered midwife, infant massage therapist and CEO of Franjos Kitchen based in Sydney.
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Dr Hugh Porter
Bsc (Physics) BE(Civi, Hons) Post Grad Dip. MedSci MBBS FRANZCOG
Sydney based obstetriclan and gynaecologist practicing at North ShorePrivate Hospital, Mater Hospital and Northern Beaches Hospital.
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